Some businesses choose to write a post that is entirely aimed at their client. They want to provide an awesome experience for their readers and that’s great. But, before you upload it, you can review your content here and make the small teaks necessary to make sure your post is awesome for SEO as well as the reader. This is a great way to look at your posts from the point of view of a search engine. As more than 66% of all clicks online go to the first three Google results, this means that no matter how much you want to provide a good service to your customers, you won’t reach your customers without devoting some time to SEO.